Thursday, October 07, 2010

Soap makers supporting climate activist movie

Just Do It is the upcoming feature documentary from Emily James, a behind-the-scenes portrait of UK climate change activism. Drawing on over 300 hours of observational material, the film will tell the inside story of the country's biggest troublemakers. Their adventures will entertain, illuminate and inspire, whilst inciting you to get off your arse and change the world.

How you can help?
The film is being crowd-funded through donations so that when it's
finished it'll be free to watch and free to share. In support of this, from
12th October Lush Cosmetics will be matching donations made to the film
online at www.just-do-it.org.uk, pound for pound. The challenge: 20K in 20 days - you give half, Lush the soap makers gives half.

Undercurrents is an award winning alternative news service producing videos of people taking inspiring actions. http://www.undercurrents.org