Tuesday, September 02, 2008

YouTube - free?

YouTube is the unrivalled leader of Web video, a least in terms of traffic and mainstream appeal.It is likely to be the only video sharing site that the majority of the population has heard of.
But as we’ve discussed quite a few times here on Web TV Wire, traffic doesn’t always equal revenue, a fact that is surely sticking in Google’s throat after it paid $1.65 billion for YouTube.

Estimates are suggesting YouTube will make between $300 million and $500 million in revenue next year, which while impressive, isn’t much from the amount of people who visit the site.

In fact, when you consider that around 4.2 billion video are served up by YouTube in a typical month, it’s a pretty poor result...read more

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